At CES 2025, XGIMI unveiled its boldest concept yet: the Ascend, a groundbreaking fusion of a motorized Ambient Light Rejection (ALR) screen and premium Harman Kardon soundbars. Designed to seamlessly blend style and functionality, the Ascend introduces a 100-inch floor-rising screen that transforms any space into a home cinema.
With its ability to adjust from a full cinematic display to a cozy ambiance mode—showing only one-third of the screen for a fireplace-like effect—the Ascend is as versatile as it is innovative. The ALR screen enhances contrast and clarity in various lighting conditions, ensuring vibrant visuals whether you’re in a dimly lit theater setup or a bright living room.
Paired with the AURA 2, XGIMI’s latest ultra short-throw projector, the Ascend creates a cohesive home entertainment solution. The AURA 2 features motorized lens protection, Dolby Vision® HDR, and 60W Harman Kardon speakers with Dolby Atmos®, delivering breathtaking visuals and immersive sound. Together, they offer a premium, space-saving setup for home theater enthusiasts.
While the Ascend is still in the concept phase, it signals XGIMI’s forward-thinking vision for home entertainment. Combining cinematic-quality visuals, multidimensional audio, and sleek design, it’s a glimpse into the future of immersive viewing. We’re eager to see where XGIMI takes this innovative concept next!
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